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Home • Moisturizing

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Stop These Common Mistakes if You Feel Like Your “Hair Isn’t Growing”
By Kari Williams · Published June 20, 2023

With the natural hair DIY wave many women are doing everything themselves, and when they decide to visit a salon, they may be unaware of how damaged their hair is. The primary complaints I encounter in the salon setting from women who have not visited a salon in a while, especially after going natural, are “My hair is dry” or “My hair is not growing.” When women feel like their hair is not growing, I explain that the hair will always grow as long as they are living. Therefore, if they feel as if their hair is not growing past a certain length, the hair is breaking and we have to investigate why. I have found that these complaints are often a result of common mistakes like the misuse of conditioners or heat styling tools that can create different forms of damage.

Overusing leave-in conditioner

When a client complains about dry hair, I immediately ask about their current hair care regimen. The most common products that are over used or misused are moisturizing conditioners and leave-in conditioners. Leave-in conditioners were designed as a “quick fix,” meaning they should be incorporated into your hair care regimen when you don’t have time to deep condition your hair. There are different types of hydrolyzed proteins found in leave-in conditioners that are designed to increase the hair’s strength, flexibility, and shine. When leave-in conditioners are used on a regular basis you may find that the hair feels dry and brittle. This is because the hair is predominantly made of protein that provides the hair with strength and structure. When you apply too much protein on the hair it causes the hair to harden. As a result, the hair feels dry and when you manipulate the hair for styling, it breaks easily. Therefore, leave-in conditioners should only be used occasionally.

When it comes to the use of leave-in conditioners, check the ingredients first. Due to the popularity of leave-in conditioners ,some manufactures will label a product a leave-in conditioner, when in fact, it functions more like a moisturizer. If the ingredients list a hydrolyzed protein, you want to limit your use of the product from every day to a couple of times a week. The most important thing to remember is that you should deep condition your hair on a regular basis.

If you regularly use leave-in conditioners (5-7 times a week), you want to maintain the moisture balance in your hair by using a moisturizing deep conditioner (according to the instructions) at least once a month. Also try using a light natural oil on your strands while the hair is damp, before applying your leave-in conditioner.

Related: 9 Protein Free Leave-In Conditioners

Leaving a deep conditioner in too long

The other extreme is when women over condition their hair with moisturizing or softening conditioners. It is important to deep condition your hair on a regular basis to maintain a proper moisture balance. When I talk about deep conditioning, I am referring to the process of applying a moisturizing conditioner to the hair; distributing it evenly with the use of a wide tooth comb or brush; and incorporating the use of steam or heat for at least 10 min., but no more than 30 min. for deeper penetration of essential proteins and moisturizers into the hair shaft. I would consider this the “proper” way to deep condition the hair. The misconception many people have about conditioner is that if they leave it on longer than the recommended time their hair will get more benefits, but this is not true and there are ways in which you can over-condition the hair. Many women deep condition their hair by leaving the conditioner on overnight or even for a whole day. Unfortunately, the hair can become deficient of the structural protein it requires to stay strong and result in a soft, mushy mess. The hair will feel limp and weak, become extremely elastic, stretch, and eventually break.

Read more: Why I Stopped Deep Conditioning Overnight

Not using a heat protectant

Most women who choose to wear their hair in its curly state do not use heat styling tools. If they do, it is very minimal and it is with a blow-dryer. The mistakes some women make when using a blow dryer are not protecting the hair from the heat with light essential oils or making the blow-dryer too hot. Each shaft of the hair has about 7 to 12 layers of cuticle scales. Their job is to protect the inside of the shaft, known as the cortex. Excessive use of heat will create cracks and damage to the cuticle. The damage caused by heat styling includes blistering and fracturing of the hair. Microscopic examination of the hair shows small nodes seen as grey-white or yellow specks on the affected hair shafts. The hair tends to break at the sites of the nodes, leading to patchy breakage.

Read more: Heat Protectants: The Buildup that Actually Saves Your Hair

Take these steps to prevent damage

Article continues after video.

These are common at-home practices that can cause damage to the hair, but you can take some steps to prevent the damage.

Change your hair styling routine

If you are currently using heat to style your hair, try to limit the use of heated instruments on your hair or at least try using them on lower settings.

Use heat protectants

Apply a heat protectant to your strands before using any form of heat for an added barrier of protection and for the prevention of breakage

Don’t over condition the hair

One of the main sources of hair damage is dryness. The regular use of leave-in conditioners causes the hair shaft to become dry, brittle, and susceptible to breakage. Make sure you are using a moisturizing shampoo and deep conditioner. When conditioning your hair, leave the conditioner on at least 10 min. but no more than 30 min. and incorporate steam or heat for deeper penetration of the hair shaft.

Visit a licensed hairstylist

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Most importantly, occasionally visit a licensed hairstylist that you trust to provide you with information on how you can improve your routine at home and offer you in-salon treatments that will enhance the health of your hair.


This article is written by Dr. Kari Williams. Dr. Kari is a licensed barber, professional hair designer & stylist, natural hair care specialist, educator, hair care products consultant, board certified trichologist through the American Association of Drugless Practitioners, and the Founder & CEO of Mahogany Hair Revolution Salon & Trichology Clinic. She is the current President of the California Board of Barbering & Cosmetology, appointed by Governor Jerry Brown in 2013. Dr. Kari is also the Creator and Co-Founder of AnnCarol, a line of products formulated to achieve and maintain healthy hair. Her products can be purchased at www.anncarolproducts.com.

Author’s note: This article has been updated for clarity regarding the use of leave-in conditioners.

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Home • Curl Products • Ingredients

Decode Curly Hair Product Labels Like a Pro

Learn how to read hair product labels like a pro.
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Decode Curly Hair Product Labels Like a Pro
Beautician reading beauty product label
By Lindsay Wilson · Updated December 26, 2024

You finally decided to start your healthy curly hair journey with the Curly Girl Method. “Embrace my curls” or “Curly and proud,” you repeat to yourself. A few website clicks later, and you find products that are labeled “Sulfate and Silicone Free“. You take the plunge and purchase them without checking the ingredients because you trust the labels. Now you have $70 worth of hair product on its way. Recommendations continue to pop up on your social media feed, and $300 later, you still haven’t found what works for YOUR HAIR!

“You’ll just have to try it and see if it works for you!” or “This is all about trial and error!” others would gently say.

I am here to tell you that there is another way to choose your products instead of trying everything that is on the market. Understanding how to read ingredient lists has transformed my curly hair journey without decimating my bank balance!

“Sulfate-free” doesn’t always mean Sulfate-Free

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Image Source: @uche_gang

In the very early stages of my journey with the Curly Girl Method, I made these mistakes several times. A shampoo would have the label “Sulfate Free” at the front, and then later, I would have a hard time dealing with dryness and would finally see a Sulfate listed in the ingredients. From my experience over time, I came to understand that when advertisers label “Sulfate Free” at the very front, they are referring to one of the harshest Sulfates: Sodium Lauryl Sulfate. However, this does not mean that the product is entirely free of Sulfates. On several occasions, I have found other drying Sulfates in the list, despite the “Sulfate Free” label.

Curly Girl-friendly ingredients to look for

Chemical ingredients in a hair gel

In the Curly Girl Method, we avoid harsh Sulfates and drying Alcohols (they dehydrate the hair), Silicones, Waxes, and Mineral Oils (they build up). As replacements, we look for ingredients that are mild, moisturizing, and soluble for curly hair in order to minimize dryness and foster better moisture retention.

If you are following the Curly Girl Method like me, look for cleansers that are mild for curls, such as:

  • Cocamidopropyl Betaine
  • Coco Betaine
  • Cocamidopropyl Hydroxysultaine
  • Lauryl Hydroxysultaine
  • Sodium Cocoamphoacetate or Sodium Lauroamphoacetate

Devacurl Low Poo Original , Olaplex NO. 3 and AG Care Balance Apple Cider Vinegar Sulfate-Free Shampoo because I co-wash, and these two also contain mild cleansers.

Not all alcohols are bad for curls. There are moisturizing alcohols in ingredient lists that are good for hair. Some examples are:

  • Lauryl alcohol
  • Cetyl alcohol
  • Myristyl alcohol
  • Stearyl alcohol
  • Cetearyl alcohol
  • Behenyl alcohol

You can read more about the differences in alcohols here.

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@tootilab

Replying to @user1618992746641 great question! It’s one of the most important characteristics of curly hair – when your hair gets very slippery thanks to the products you’ve applied! #curlyhair #curlyhairconditioner #curlyhairtips #curlyhairtiktok #curlyhairtipsandtricks #curlyhairtipsbeginners #curlyhairsecrets #curlytips #curlytipsandtricks

♬ original sound – Tootilab
Image Source: @tootilab

Slip is very helpful for detangling curls because it decreases friction. Silicones are used in traditional mainstream products to add slip and shine. The issue with Silicones is that they don’t penetrate the hair shaft to make it better and they also build up.

They are removable with Sulfates, but in turn, the frequent use of Sulfates dehydrates the hair. It becomes a vicious cycle. Soluble ingredients for lubrication, on the other hand, make the hair better over time. They also add shine and flexibility to curly hair. If you follow the Curly Girl Method like me, you can replace Silicones with soluble ingredients that are located near the top of the list, such as:

  • Behentrimonium Methosulfate
  • Behentrimonium Chloride
  • Dicetyldimonium Chloride
  • Distearyldimonium Chloride
  • Polyquaternium 55
  • Cetrimonium Bromide

I came to learn this helpful information from Wendy (a scientist) on the Hair Science-y Blog and Tonya Mckay here on NaturallyCurly.

Ingredient amounts in products

Decode Curly Hair Product Labels Like a Pro

The Natural Haven Bloom Blog has helped me to understand the importance of ingredient concentrations in products. For example, just because a product is advertised with an “Argan Oil” label doesn’t mean that this product has high amounts of this oil. When ingredients are listed, they appear in descending order, calculated by either mass or volume.

As a result, when we read lists, we should always focus on the first five ingredients because they are the main ingredients (in higher amounts). A product that is labeled “Argan Oil” may well have some Argan oil included in the list, but the amount should be the most important thing to look for. If Argan oil is included near the end of the list, the amount is very small and insignificant.

Allergic reactions to products

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Image Source: @itsthatcurlygirl

If you have an allergy to a specific ingredient, relying only on front labels is likely to cause problems. Here I am sharing four steps that you can take to safeguard yourself:

  1. Read ingredient lists very carefully;
  2. Try a single new product at a time. This is helpful because if something unusual happens, you will know that the only difference in your routine is the brand-new product;
  3. Patch test the product on your skin before using it for the first time, even if you can’t spot any ingredients that are harmful to you: Apply a small amount of the product on a patch of skin that is located on the inner, lower arm. Rub it in and allow it to dry. Avoid washing the area for at least 24 hours and then watch for signs of a reaction;
  4. Observe closely how your scalp reacts after product application, even if the product has passed the first three steps above. If you notice a burning sensation, itching, redness, lumps or anything unusual on your scalp, you will know that this product isn’t suitable for you.

Always remember: If you happen to have a serious allergic reaction to a product, please seek medical attention immediately.

In summary, if you are looking for a product that is healthy for curls, focus on mild cleansers that won’t dehydrate your hair. Choose conditioners and styling products that have soluble ingredients for slip and elasticity. Reading ingredient lists is a good habit when caring for your curls and overall health. It also saves money and time. The more you practice, the easier it becomes.

Do you use the curly girl method when using products? Learn more about ingredients from Breaking New Ground: The Ingredients Behind The First Black Haircare Brands.

OUR EDITORS INDEPENDENTLY SELECT ALL PRODUCTS FEATURED ON NATURALLYCURLY. HOWEVER, WE MAY EARN AN AFFILIATE COMMISSION WHEN YOU BUY SOMETHING THROUGH OUR RETAIL LINKS.
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