As we ring in the new year, it’s the perfect time to toss those old products that are gathering dust in your cabinet and to check out a baker’s dozen of the most exciting newest offerings. You saw them here first!
Here are some standouts from some of the hottest texture brands – both long-time favorites and the new brands everyone is buzzing about founded by female founders.
Our list of products includes the newest technologies and innovative new ingredients. Whether it’s a new scalp scrub or a styling mousse, the new curl products will give your curls and coils something to celebrate in 2024.
1. Bread Beauty Supply Clear Wash
Image Source: Bread Beauty Supply
This rosemary clarifying shampoo breaks down every kind of buildup without stripping hair. This foaming, deeply restorative shampoo gently lifts away impurities while reinforcing scalp and strands with amino acids and boosting botanical extracts, including Sage Leaf Extract, Rosemary Leaf Extract, and Eucalyptus Leaf Extract,
2. Curlsmith Frizz Control Duo Conditioner
Image Source: CurlSmith
This dynamic duo can be used as a nourishing rinse-out conditioner a detangling and smoothing leave-in conditioner – or both. Its secret formula is a combination of blackcurrant seed oil and coconut butter. The result is an anti-knot detangling action with lasting smoothness and shine.
3. Ma Brown Collection
Image Source: Ma Browns
The new haircare brand Ma Browns was inspired by the founder’s aunt, Mother Brown, who blended her hairdressing talent with her love of flowers and traditional homemade hair treatments. The line includes TraditionalCreamy Shampoo, Traditional Creamy Conditioner, Conditioning Gel, Styling Foam, Styling Gel, Traditional Itchy Scalp Spray, Revitalizing Hair Oil, Protein Steam Treatment Rinse, Hair & Scalp Pomade, Curl Enhancing Spray,
4. Pattern Palo Santo Leave-in Conditioner
Image Source: Pattern
Palo Santo Leave-In Conditioner features a limited-edition scent: an earthy and bright aroma of Palo Santo to enhance your self-care routine. A sister to Tracee’s Holy Grail, the award-winning formula seals curls with a lasting moisture lotion packed with nutritious oils to combat dryness while providing a soft hold for curl pattern definition.
5. Rizos Curls Curl Defining Mousse
Image Source: Rizos Curls
Rizos Curls Defining Mousse is a lightweight styling foam that styles hair without weighing it down. Made with naturally derived ingredients such as Cactus Flower Extract, Maracujá Oil, Red Algae, and Coconut Water, it controls frizz, boosts shine, and enhances your hair’s natural texture.
6. The Mane Choice Tropical Moringa Sweet Oil & Honey Endless Moisture Smoothing Butter
Image Source: The Mane Choice
Formulated with Amla Oil and Mango Butter, Tropical Moringa Sweet Oil & Honey Endless Moisture Smoothing Butter moisturizes dry hair and helps combat breakage, promoting length retention.
7. Jamaican Mango & Lime “Braids Your Way” Braid Elixir
Image Source: Jamaican Mango & Lime
This Braid Elixir is designed to add a touch of magic to your braids. Enriched with natural goodness, it enhances shine and provides essential nutrients for your hair.
8. Briogeo Pre-Wash Oil
Image Source: Briogeo
This hair + scalp oil is a perfect pre-wash or overnight moisture treatment to soothe + balance a dry, itchy scalp and nourish thirsty strands. Our lipid-rich oil blend cushions rosemary for all the scalp-stimulating benefits without the burn, making our tingle-free formula gentle on sensitive scalps. The smooth, lightweight formula rinses clean with no greasy residue for all hair types + textures.
9. Ouidad Unbreakable Bonds Mixing Drops
Image Source: Ouidad
Packed with vegan collagen, hyaluronic acid, and rice protein, these drops can be added to your favorite styling products to customize your curl routine in seconds. Made with unique bond-building technology, these drops help improve the look of overall hair health while good-for-curl ingredients like rice protein, hyaluronic acid, and vegan collagen contain nutrients that help to hydrate strands for stronger curls over time
10. Olaplex Volumizing Blow Dry Mist
Image Source: Olaplex
The Volumizing Blow Dry Mist, infused with patented OLAPLEX Bond Building Technology, is a reparative blow-dry mist that provides lasting body and bounce and also protects hair from heat, leaving it visibly soft, shiny, and healthy.
11. Nutrafol Build-up Blocker
Image Source: Nutrafol
A physician-formulated scalp mask made with natural ingredients that dissolve pore-clogging oil and product build-up with a gentle scalp exfoliation. Clinically shown to improve dryness and visibly remove dirt and product build-up.
12. Mielle Rosemary Mint Clarifying Sugar Scalp Scrub
Image Source: Mielle Organics
Rosemary Mint Clarifying Sugar Scalp Scrub uses gentle sugar granules to exfoliate and remove impurities. This treatment removes oil and product buildup to refresh and revitalize the scalp.
13. Commit Haircare Spring To Life Oil
Image Source: Commit Haircare
This hair and scalp stimulation oil is a potent blend of hero ingredients for natural hair care, including Aloe Oil, Rice Bran Oil, Rosemary Oil, Lemongrass Oil, and Jamaican Black Castor Oil. It can be used for everything from treating dry scalp during protective styling to styling your edges.
Have fun giving these products a spin. Check out our 2023 Best of the Best Winners. For more articles on curl products, click here.
