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Home • Curl Products

Our Favorite Products of the Year: Editors' Choice 2015

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Our Favorite Products of the Year: Editors’ Choice 2015
By NaturallyCurly · Updated February 25, 2015

Each year the NaturallyCurly Editors set out to find and test the best products and tools on the market for curly, coily and wavy hair. Our twelve editors – ranging in hair types from 2A to 4C – have tested hundreds of products from the tried-and-true Holy Grails to the up-and-coming new kids on the block. Here are a few (but not all”> of the criteria we used to make our decision:

  • Does the product work for your hair type?
  • Would the product replace your Holy Grail product in that category?
  • Ingredients
  • Does the product do what the packaging claims it will do?
  • Does the product have added benefits not listed? What are they?
  • Ease of use and product distribution
  • Packaging and product functionality
  • Innovation
  • Scent

After months of deliberations and a few heated debates we are thrilled to announce the final winners of Editors’ Choice 2015.

Shampoo

  • TYPE 2 – Elucence Moisture Benefits Shampoo
  • TYPE 3 – L`Oreal Paris EverCurl Hydracharge Shampoo
  • TYPE 3c – SheaMoisture Jamaican Black Castor Oil Strengthen, Grow & Restore Shampoo
  • TYPE 4 – SheaMoisture Jamaican Black Castor Oil Strengthen, Grow & Restore Shampoo

Clarifying Shampoo

  • TYPE 2 – Briogeo Be Gentle, Be Kind Cleansing Shampoo
  • TYPE 3 – Ouidad Superfruit Renewal Clarifying Cream Shampoo
  • TYPE 3c – Eden BodyWorks Peppermint Tea Tree Shampoo
  • TYPE 4 – Kinky-Curly Come Clean Moisturizing Shampoo

Shampoo Bar

  • TYPE 2 – None
  • TYPE 3 – Obia Natural Hair Care Coconut Shea Shampoo Bar
  • TYPE 3c – Jakeala Marshmallow Root Shampoo Bar
  • TYPE 4 – Jakeala Marshmallow Root Shampoo Bar

Dry Shampoo

  • TYPE 2 – Amika Perk Up Dry Shampoo
  • TYPE 3 – DevaCurl No-Poo Quick Cleanser
  • TYPE 3c – DevaCurl No-Poo Quick Cleanser
  • TYPE 4 – None

Cleansing Conditioner

  • TYPE 2 – NYC Curls The Curl Cleanser
  • TYPE 3 – Unwash Bio-Cleansing Conditioner
  • TYPE 3c – Wen by Chaz Dean Fig Cleansing Conditioner
  • TYPE 4 – Curlfection Serenity Cleansing Conditioner

Daily Conditioner

  • TYPE 2 – U R Curly Quinoa Conditioner
  • TYPE 3 – Curls Coconut Sublime Conditioner
  • TYPE 3c – SheaMoisture SuperFruit Complex 10-IN-1 Renewal System Conditioner
  • TYPE 4 – SheaMoisture SuperFruit Complex 10-IN-1 Renewal System Conditioner

Leave-In Conditioner

  • TYPE 2 – Kinky-Curly Knot Today
  • TYPE 3 – Briogeo Curl Charisma Rice Amino + Avocado Leave-In Defining Creme
  • TYPE 3c – SheaMoisture Jamaican Black Castor Oil Strengthen, Grow Restore Leave-In Conditioner
  • TYPE 4 – SheaMoisture Jamaican Black Castor Oil Strengthen, Grow Restore Leave-In Conditioner

Deep Conditioner

  • TYPE 2 – Amika Nourishing Mask
  • TYPE 3 – Tigi Bedhead Urban Anti + Dotes Resurrection Treatment Mask
  • TYPE 3c – SheaMoisture Superfruit Complex 10-IN-1 Renewal System Hair Masque
  • TYPE 4 – Alikay Naturals Honey and Sage Deep Conditioner

Treatment

  • TYPE 2 – MopTop Clarifying Rescue Treatment
  • TYPE 3 – OmniPotent Duosity Double Whipped Repairing Treatment
  • TYPE 3c – Briogeo Don’t Despair, Repair! Deep Conditioning Mask
  • TYPE 4 – ORS Shealicious Moisture Lock Conditioning Treatment

Moisturizer

  • TYPE 2 – Curl Junkie Curl Assurance Smoothing Lotion
  • TYPE 3 – Curls Cashmere Curls – Leave in Conditioner
  • TYPE 3c – Oyin Handmade Hair Dew
  • TYPE 4 – Obia Natural Hair Care Curl Moisture Cream

Styling Cream

  • TYPE 2 – Living Proof Curl Defining Styling Cream
  • TYPE 3 – ISO Bouncy Créme
  • TYPE 3c – Obia Natural Hair Care Curl Enhancing Custard
  • TYPE 4 – Entwine The Manipulator Creme Jelle Styler

Styling Gel

  • TYPE 2 – Ouidad Climate Control Heat & Humidity Gel
  • TYPE 3 – Oribe Curl Gloss
  • TYPE 3c – As I Am Coil Defining Jelly
  • TYPE 4 – Kinky-Curly Curling Custard

Cream Gel

  • TYPE 2 – Redken Curvaceous Full Swirl
  • TYPE 3 – Paul Mitchell Fast Form
  • TYPE 3c – Ecoco Eco Curl ‘N Styling Cocktail
  • TYPE 4 – Cantu Shea Butter Moisturizing Twist & Lock Gel

Frizz Fighter

  • TYPE 2 – Carols Daughter Marula Oil Curl Therapy Softening Serum
  • TYPE 3 – Ouidad Climate Control Heat & Humidity Gel
  • TYPE 3c – None
  • TYPE 4 – None

Product to Cocktail

  • TYPE 2 – Paul Mitchell MarulaOil Rare Oil Treatment
  • TYPE 3 – Curly Hair Solutions Curl Keeper Original
  • TYPE 3c – Eden BodyWorks Coconut Shea Curl Defining Creme
  • TYPE 4 – Darshana Natural Indian Hair Oil

Smoothing or Straightening

  • TYPE 2 – AG Hair Cosmetics Set It Straight Argan Straightening Lotion
  • TYPE 3 – SoftSheen Carson Optimum Amla Legend 10-IN-1 Silky Blow-Out Elixir
  • TYPE 3c – SheaMoisture Jamaican Black Castor Oil Strengthen, Grow & Restore Styling Lotion
  • TYPE 4 – Nubian Heritage Honey & Black Seed Heat Protect Leave-In Conditioning Cream

Refresher

  • TYPE 2 – Obia Natural Hair Care Curl Hydration Spray
  • TYPE 3 – Mixed Chicks Morning After Redefining Foam
  • TYPE 3c – Alikay Naturals Lemongrass Leave In Conditioner
  • TYPE 4 – Obia Natural Hair Care Curl Hydration Spray

Finisher

  • TYPE 2 – Amika Un.Done Texture Spray
  • TYPE 3 – Ouidad Clear Control Pomade
  • TYPE 3c – Alikay Naturals Moisture Rich Hair Parfait
  • TYPE 4 – Darshana Natural Indian Hair Oil

Hairspray

  • TYPE 2 – DevaCurl Flexible-Hold Hair Spray
  • TYPE 3 – fave4 Texture Takeover Oomph Enhancing Hairspray
  • TYPE 3c – None
  • TYPE 4 – None

Hair Oil

  • TYPE 2 – SheaMoisture Manuka Honey & Mafura Oil Intensive Hydration Complex
  • TYPE 3 – Paul Mitchell MarulaOil Rare Oil Treatment
  • TYPE 3c – Sunny Isle Jamaican Black Castor Oil
  • TYPE 4 – Darshana Natural Indian Hair Oil

Styling Tool or Necessity

  • TYPE 2 – DevaCurl Dryer and DevaFuser
  • TYPE 3 – DevaCurl DevaTowel
  • TYPE 3c – Curly Tee Towel Original Curly Tee Towel
  • TYPE 4 – Curlformers Limited Edition Deluxe SoftHood Hair Dryer Attachment

Retexturizing Tool

  • TYPE 2 – Amika Switch Kit Starter Set
  • TYPE 3 – Amika Tourmaline Clip-Free Curler
  • TYPE 3c – Curlformers Short & Wide Styling Kit
  • TYPE 4 – Red by Kiss Handle-Less 1875W Ceramic Tourmaline Hair Dryer

Hair Growth Product

  • TYPE 2 – Nature’s Bounty Optimal Solutions Extra Strength Hair, Skin and Nails Argan Oil Infused Multivitamins
  • TYPE 3 – Dark and Lovely Au Naturale Moisture L.O.C. Deep Conditioning Delight
  • TYPE 3c – Jane Carter Solution Grow Great Hair
  • TYPE 4 – Sunny Isle Jamaican Black Castor Oil

Mousse or Foam Product

  • TYPE 2 – Pantene Pro-V No Crunch Curls Whip
  • TYPE 3 – Design Essentials Natural Curl Enhancing Mousse
  • TYPE 3c – Jonathan Product Hydracurls Leave-In Conditioner
  • TYPE 4 – None

Shine Spray

  • TYPE 2 – Sebastian Trilliant